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Lorica Claesson, Senior UX Designer & CEO

Lorica Claesson

Founder & Digital Product Strategist
MSc HCI, KTH

Most health tech gets built by people who've never had to depend on it. I do.

I'm Lorica Claesson. Fifteen years as a digital product strategist, working across energy, healthcare, and marketplaces to help teams build things that hold up in the real world. I also live with type 1 diabetes and wear an insulin pump, which means I've spent just as long on the other side of the products I now advise on.

Patient and practitioner in one. I run Nordic Usability as an embedded partner, working hands-on with teams when the stakes are high and there's no room to get it wrong.

Key skills: Product strategy, human factors and usability engineering, App audits, User interviews, Workflows, Interactive prototypes, Design systems, Native app design, Cross-functional facilitation

Achievements & engagements: Gold, Best of Swiss Apps, for outstanding design and ease of use. Former lead, Google Developer Groups Zurich.